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Business Research Corner

Problem: We’re a young and growing company that has developed a reputation for delivering value to clients and we have aggressively sought new growth opportunities. We were just presented a new opportunity that could substantially grow our business, but it is tangential to our core capabilities. How should we decide whether to seize this opportunity […]
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Problem: I would like to hire interns, but I am not sure how to compensate them. I know some organizations offer unpaid internships while others pay interns more like they would their employees. How do I know if I should pay my interns and, if I do, what should I pay them? Internship compensation is […]
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Problem: We recognize the importance of ethics to build trust in our company, yet struggle with how to encourage ethical conduct throughout the organization. How can I encourage my employees to follow our ethics and compliance guidelines in their day-to-day tasks? Business managers know the importance of ethics in business. Ethical misconduct by employees can […]
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Problem: Academic research and the popular press emphasize the importance of social responsibility in running a business, especially given the consumer and employment preferences of Millennials. How important are these factors to local stakeholders? Creating social value and protecting our natural resources have been touted as important components of a firm’s strategy. One reason is […]
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Problem: We’ve dominated our industry before. We need to do it again. But our innovation initiatives aren’t working, while our competitors are forging ahead. We seem to be “stuck in neutral.” To regain our edge, we need bold innovation. How do I get our innovation programs unstuck? Business leaders generally know how to get things […]
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What is the secret to achieving growth through digital marketing?
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How can a business maintain a high level of customer service in spite of increasing labor costs?
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As mentioned in last month’s article, economic downturns are notoriously hard to predict. However, certain patterns have indeed emerged from past recessions that can help us see where we are in a business cycle. Perhaps the most relevant indicator that has typically preceded a downturn is a persistently low unemployment rate. If we assume the […]
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Problem: We are constantly trying to improve our business processes and operations, but we are overwhelmed by the amount of data and complexity of our processes. We are convinced that our customers would benefit if we could improve our processes. Where do we start? Companies that tackle process improvements do not have to hire a […]
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Problem: Your business has an online strategy, but it has not yet optimized for mobile device users. What are the first steps for making sure you’re prepared to deliver value to your customers on their mobile devices? In case you’re still not sure of the overall impact mobile devices such as smartphones and tablets have […]
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Problem:  I recently was tasked with increasing and improving the effectiveness of my company’s social and environmental responsibility. Most of the previously adopted initiatives hurt our bottom line. How can I help my company be more socially and environmentally responsible while also increasing our profit?  There is a longstanding belief throughout the business community that […]
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Problem: I’ve tried a variety of innovation techniques, but none of them seem to drive sustained innovation. What can I do to encourage more innovation in my firm? Despite extensive interest, sustained enterprise innovation remains elusive. In fact, in the United States, things appear to be getting worse. The U.S. fell to 11th in national […]
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