Parsons, Hobbs join RBA team

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Hannah Parsons and Dirk “Doc” Hobbs will join the Colorado Springs Regional Business Alliance, rounding out the organization’s executive team.
Parsons is the chief of community development officer, a new position with the group. She moved to the Springs in 2004, and has owned her own business, specializing in real estate, consulting and project manager. She co-founded Epicentral Coworking with business partner Lisa Tessarowwicz.

A strong community advocate, Parsons serves as board chairwoman for Downtown Partnership, board member with the Regional Business Alliance and Board President of Ormao Dance Company. She serves on the Advisory Board of the State’s Business Intelligence Center, which works to achieve open data policies on a statewide basis through events such as GoCode Colorado. Parsons is also actively involved at International Anglican Church where she serves on the Missions Committee.

She was recognized as one of Colorado Springs Business Journal’s 10 Women to Watch in 2015. She is an alumna of the Colorado Springs Leadership Institute and a member of the “Fourteeners” (class of 2014). Parsons earned a bachelor’s of science in business administration from Missouri Southern State University and a master’s of business administration from Georgia State University.

Dirk “Doc” R. Hobbs is the new senior vice president of marketing and communications. Hobbs has spent the majority of his career as a senior marketing executive and entrepreneur, most recently as founder/chief marketing officer of Healthy Coloradan Media Group. The company produces news and entertainment around the health and active-lifestyle assets and people of Colorado through print, digital, WebTV and radio. He remains on the board of the company while he works at the CSRBA.

He served the state’s medical community on multiple advisory boards and as an advocate for physicians and health systems for 10 years as nationally recognized and award-winning publisher of M.D. News. He was appointed CMO for NovaTech Sciences Corporation – a former pre-IPO, digital health and bio-informatics company in Greensboro, N.C., after several years in sports marketing and sponsorship procurement within various NASCAR and NHRA motorsports programs.

A graduate of Ole Miss, Hobbs was a member of Colorado Springs Business Journal’s inaugural Rising Star class in 2007, and has since served as board chairman of the Pikes Peak American Red Cross and as a former board member of the Society of Physician Entrepreneurs, the El Paso County Medical Association Foundation, American College of Healthcare Executives, National Industry Advisory Council for Colorado Technical University and Community Health Partnership. In 2010 Hobbs was the runner-up for New Life-Sciences Company and Entrepreneur of the Year in 2010 for the then-Economic Development Corp. He currently sits on the Board of Trustees for Pikes Peak Hospice and Palliative Care, the Center for Strategic Ministry at Woodman Valley Chapel and the Pikes Peak Community Tennis Association. Hobbs can be heard on his weekly radio show, The Edge, where he interviews professional, Olympic and collegiate athletes, coaches and other community leaders.

“I’m very pleased that Hannah and Dirk will be joining our staff,” said Dirk Draper, president and CEO of the RBA. “Both are successful entrepreneurs and understand business extremely well. Hannah’s experience and acumen as an entrepreneur immediately provides the Business Alliance with direct insights and strong relationships in our small business ecosystem.Dirk’s expertise as a marketing and program strategist are key to fulfilling our organizational objectives. Both individuals have extensive entrepreneurial experience in our local market and bring firsthand understanding of the needs of our member investors.”