A love for India provided two Colorado Springs residents with the idea of bringing handcrafted Indian items to the city.
Former U.S. Ambassador to India and President of Colorado College Richard Celeste and his wife, Jacqueline Lundquist, will celebrate the grand opening of One World 2 U Warehouse from 9 a.m. to 5 p.m. Sept. 14-16 at 1120 Elkton Drive, Unit E.
One World 2 U Warehouse specializes in hand-knotted carpets from the villages along the Ganges River, where carpet weaving has been a master craft for more than a thousand years. Celeste and Lundquist also will tap the villages of Rajastan for wooden furniture, artifacts, antique reproductions and ethnic arts.
Similar to bazaars found on the streets of New Dehli, the store will be open seven weekends a year. Proceeds from each sale will benefit two charities, including the Smokebrush Foundation and SCAP (Southern Colorado AIDS Project).
Lundquist asked The National U.S. India Chamber of Commerce, based in Golden, to choose a charity to support, and 10 percent of the proceeds will be donated to that charity.
NUICC chose the Guild of Service and War Widows Association, which was started by Dr. Mohini Giri, daughter-in-law of former Indian President Dr. V.V. Giri, to support economic development among the 33 million widows of India.
NUICC will work with One World 2 U Warehouse to market the items made by these widows in the Springs.
Older crowd gives online streaming video a try
Streaming online video appeals more to the 35-plus crowd that to teens and 20-somethings, who aren’t as like to be viewing online video ads.
According to a survey conducted by Advertising.com and InsightExpress of a random sample of 500 Internet users during the first two quarters of this year, 62 percent said they view streaming video online.
Among consumers 18 to 34, only 31 percent of respondents said they view streaming content online, compared with 69 percent of respondents 35 and older. Also, 95 percent said they typically stream video content from home, versus work (4 percent) or school (1 percent).
Respondents indicated they were willing to accept advertising, but were hostile to lengthy in-stream spots. While 94 percent of consumers prefer ads to subscription fees, 63 percent said shorter ads would make the experience more pleasurable. Twenty-two percent said more relevant information would improve the ads and 13 percent said commercials should be created exclusively for the Internet.
News was by far the most popular content type, having been sought by 62 percent of respondents. It was followed by movie trailers at 38 percent.
Music videos appear to have lost favor during the past year. Only 36 percent of people said they were likely to stream music video content during the first half of 2007, compared with 47 percent in the year-ago period.
All other categories gained in popularity, including TV shows in fourth place at 33 percent, user-created videos in fifth place (29 percent) and movies in sixth (28 percent). Sports clips, viewed by 21 percent of respondents, brought up the rear.
Survey subjects interested in user-generated clips such as those popular on YouTube and MySpaceTV grew significantly. Although respondents who watch amateur video represented a less than 10 percent increase compared to last year’s 21 percent.
With regard to the interplay of TV and online video habits, the survey found that online clip watching is cutting into TV time, with 29 percent of men and 16 percent of women indicating that streaming video has replaced TV to some degree.
Joan Johnson covers retail for the Colorado Springs Business Journal.